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About
We help businesses that do good do better.
New Normal Consultancy was created with the vision of making stand out F&B concepts that speak to the customer while also making for sustainable ownership and profit over the long run.
We are a boutique creative consultancy specializing in premium F&B businesses. We help our clients create, launch, manage and grow unique food & beverage and wellness concepts from start to finish.
With our collective years of experience and expertise in economics, business management and marketing, we help our clients solve high-level business problems through creative innovation guided by a data-oriented approach. We prioritize strong foundations and long-lasting modular businesses that are built for an ever-changing economic environment.
We know what makes people buy and help connect that to your business vision.
We have it down to a science.
About
Localized
Data
Experience
Design
Consumer
Psychology
Process
Efficiency
Our management consulting methodology combines four essential elements that transform F&B businesses from standard to standout. Each component is critical, and together they create a formula for memorable concepts and sustainable success.
This unique approach merges regional market intelligence with thoughtful design, behavioral science, and operational excellence, keeping the customer central to all processes result in F&B concepts that deeply resonate with local audiences while maintaining strong profit margins. It's how we've successfully delivered projects that stand the test of time.
The NNC way for F&B
Business Audits
We conduct deep-dive operational audits across your café or restaurant’s systems—identifying hidden inefficiencies, missed revenue opportunities, and friction points in customer experience.
F&B Consulting
Our unique approaches and insightful strategies have established us as leaders in the field of food and beverage consulting.
Menu Development
We ideate, develop and engineer menus using our unique menu development protocols, provide food costing and staff training, consult on kitchen design and sourcing.
Creative Direction
We curate creative branding identity, interior design and direction, photography, in-store experience, marketing, PR and social media.
Business Design
We create business models and conduct feasibility studies where required that include Payback Period, IRR Analysis and more using our detailed financial model.
Management Consulting
Post launch, we provide management and growth oriented consulting on a monthly basis to observe, improve, implement consumer psychology and grow the business using data analytics, seasonal menu/product launches etc.
Services
Services
Advisory Board
Alexis Gauthier
Chef Alexis is a multi-award-winning French chef and successful London restauranteur who's held Michelin Stars for 12 years. He currently runs Gauthier Soho in London and has appeared as a guest judge on Masterchef UK twice.
United Kingdom
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